Kaizo appointed to help funding organisations navigate social media at European Science Foundation annual meeting
Kaizo, independent PR and digital agency, was appointed to educate communicators on the benefits of investing in social media at the 4th European Science Foundation (ESF) Communications Network meeting in Turin on 8th July 2010.
The event challenged communicators and press officers from the research funding organisations of 17 European countries to investigate new ways to engage their stakeholders in the research they fund.
The “science and social media” session involved the use of case studies and introduced a “social media toolkit” to raise awareness of the opportunities posed by social media to enable ESF member organisations to increase public engagement and develop their relationship with the researchers.
Emma Potter, Consultant at Kaizo, said: “With so many stakeholders to please and considering the current pressure on research budgets, it is no wonder that funding organisations have anxieties about using social media. This session was designed to put some anxieties to rest and demonstrating the opportunities posed by social media to this audience.”
------- ENDS -------
For more information please contact:
Emma Potter
Kaizo
020 3043 4191
Emma.potter@kaizo.net