Posts tagged 'pr-story'

The McDonald – WeightWatchers affair

Emma Knott
5 March 2010
Emma Knott

There have been some unlikely duos in the past: peanut butter and jam, Shrek and Donkey, Elton and Lady Gaga … but this week they were all surpassed the announcement of the most unlikely duo of all: WeightWatchers and McDonalds.
Yes that’s right, customers in New Zealand can expect to see the WeightWatchers stamp of approval [...]


It’s official: The female of the species is brighter than the male

Emma Knott
26 February 2010
Emma Knott
xxx

Last week, when The Daily Express reported that one in four women would rather be a man, I was feeling a little down. As Tammy Wynette sang “Sometimes it’s hard to be a woman” but do we all really dream of being men! Whatever happened to Girl Power!
Thankfully my spirits were lifted again this week [...]


Let them eat……pie!

Dave Robertson
19 February 2010
Dave Robertson
I love pie

Greggs the bakery this week launched a new, more sophisticated looking store for the high-streets of London. Though hearing this news brought joy to my sausage-roll loving side, what made it even better were the stories that followed in the UK national papers. The Sun boldly claimed that the “North-South divide is well and truly [...]


Butter: a bare necessity or breakfast luxury?

Emma Knott
22 January 2010
Emma Knott
butter

Sparks flew this week as a renowned surgeon declared war on butter. Dr Shyam Kolvekar called for a ban on butter in a move he feels would save thousands of lives each year. Over time a diet high in saturated fats, such as butter, can lead to raised blood cholesterol and increases the risk of [...]