Posts tagged 'twitter'
‘Micro news cycles’ challenge for brands
Rhodri Harries10 December 2009
Brands are increasingly called into question everyday on blogs, Twitter, YouTube etc. The challenge, from a communications perspective, can be to spot when crisis is a crisis, and when and how to respond.
Ten to fifteen years ago, other than the occasional interruption of radio and possibly TV news, many crises worked across a timeframe of [...]
Kaizo takes online offline at London Twestival
Neil Hallmark11 September 2009
London was bustling last night as the Twitterati attended London Twestival: a global series of charity events run 100% by volunteering staff that brings people together offline for a great cause. This year all profits from the London event will be donated to Childline – a charity arm of the NSPCC.
Twestival is a great example [...]